NetSysCon Consulting

<div>We are looking for a AVP Marketing &amp; Communication for a leading hospitality group. This role will be tasked with Communications, Advertising and Promotions, Design and Creative led responsibilities</div><div><br></div><div><strong>Job Profile:</strong></div><div>Ideating and executing pan-India ‘Communication’ strategies to build and expand the group’s presence using various external and internal platforms – to Employees, Guests, Members, Partners, Vendors, Resort Owners and other stake holders.</div><div>Will form templates to the extent possible – as per the brand guidelines to ensure consistent, hi-quality, and quick turnaround of communication.</div><div>Will work closely with various agencies to brief, design and release different content for print or digital purposes, as per the strategic brief.</div><div>Will plan and execute various hotel, resort and brand level communication campaigns</div><div>Will be fully / partly responsible for all forms of communication (internal &amp; external) – newsletters, social content posts, PR articles, Photography and videography, brand films and all brand content digital plus offline.</div><div>With the help of the team, you will also be required to keep a check on original, authentic, and fresh content creation and dissemination. Therefore, will also keep a strict tab on the language, tonality and presentation of the information in line with the brand approved standards across on all channels (internal &amp; external)</div><div>Will manage the creative agencies / team and ensure production of effective messaging for offline and online consumption as requested by the relevant departments are delivered in timely fashion as per agreed SLAs.</div><div>Would be working together with relevant teams on annual and quarterly communications calendars, ensure these are shared to all stake holders with approved messaging.</div><div>Will be the first point of contact with all the commercial and business development teams, take requests relevant for various tasks and deliver as per the requested time.</div><div>Must build, share and maintain standard operating procedures for the duties undertaken. Must ensure these standards are maintained by the team.</div><div>Will ensure smooth coordination between Resort Marketing teams, regional / zonal marketing representatives and regional operations heads, general managers, F&amp;B teams, Commercial and Sales head, thereby delivering with sense of responsibility and urgency.</div><div>The position is highly interdependent with other departments in the corporate office, (HR, C-Suite leadership, MD &amp; CEO and Chairman), Finance, etc.</div><div>Will be responsible for communications and creatives budget and therefore will maintain balance of spends through planned ROI and will provide for periodic updates to the Head of Marketing</div><div>PR: Will currently reside with the Head of Marketing. May devolve to this incumbent eventually.</div><div>Lead the public relations team / agency in delivering on strategic and tactical campaigns.</div><div>Devise a plan to keep the ‘conversations-on’ with all key media – for the brand, the resorts, Leaderships, Chairperson, and the Managing Directors. Need be visit the regional media offices and build relationships with beat journalists and editors as deemed necessary.</div><div><br></div><div><strong>Requirements:</strong></div><div>15+ Years of Marketing &amp; Communications experience</div><div>Must have hotel Marcom experience</div><div>MBA Marketing from a reputed institute</div>