NetSysCon Consulting

<div>We are looking for a Marketing Head for a B2B Construction Platform.&nbsp;</div><div><br></div><div><strong>Job Profile:</strong></div><div>Responsible for leading the development and execution of the company's marketing strategies, initiatives, and campaigns.&nbsp;</div><div>The role requires a deep understanding of the phy-gital landscape and the ability to leverage digital and physical channels to drive business growth, engagement, and customer acquisition.</div><div>Develop and implement the company's marketing strategy, including both online and offline initiatives, to drive customer acquisition, retention, and engagement.</div><div>Develop and manage the company's brand positioning, messaging, and visual identity to ensure consistency and alignment across all marketing touchpoints.</div><div>Lead the planning and execution of marketing campaigns across various channels, including social media, email marketing, digital advertising, print, and outdoor advertising.</div><div>Collaborate with cross-functional teams, including product, sales, and customer experience, to develop marketing plans that align with business objectives and customer needs.</div><div>Develop and execute market research and analysis to identify customer insights, market trends, and competitive landscapes.</div><div>Monitor and analyze marketing performance metrics, including campaign effectiveness, customer engagement, and revenue impact, to identify opportunities for optimization and improvement.</div><div>Develop and manage marketing budgets, ensuring efficient allocation of resources to drive the highest possible return on investment.</div><div>Stay up-to-date with industry trends, emerging technologies, and best practices to continually improve the company's marketing strategy and performance.</div><div><br></div><div><strong>Requirements:</strong></div><div>Bachelor's degree in marketing, business administration, or a related field.</div><div>10+ years of experience in marketing, with a proven track record of driving growth and engagement in a B2C phy-gital platform business.</div><div>Strong understanding of digital marketing channels, including social media, email marketing, digital advertising, and search engine optimization (SEO).</div><div>Excellent communication, leadership, and collaboration skills, with the ability to work effectively across teams and departments.</div><div>Strong analytical skills, with the ability to analyze data and metrics to inform marketing strategy and decision-making.</div><div>Experience in managing marketing budgets and forecasting performance metrics.</div><div>Experience in market research and analysis to inform strategy and identify opportunities for growth.</div><div>Strong creative and design skills, with the ability to develop compelling and effective marketing campaigns and collateral</div>