Mediaoncloud

We are looking for an experienced&nbsp;Digital Marketing Executive&nbsp;to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
<h2>Responsibilities</h2>
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 Assist in the formulation of strategies to build a lasting digital connection with consumers
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 Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
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 Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
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 Be actively involved in SEO efforts (keyword, image optimization etc.)
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 Prepare online newsletters and promotional emails and organize their distribution through various channels
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 Provide creative ideas for content marketing and update website
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 Collaborate with designers to improve user experience
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 Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
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 Acquire insight in online marketing trends and keep strategies up-to-date
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 Maintain partnerships with media agencies and vendors
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<h2>Requirements and skills</h2>
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 Proven experience as Digital Marketing Executive or similar role
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 Excellent understanding of digital marketing concepts and best practices
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 Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
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 Working knowledge of ad serving tools (e.g., DART, Atlas)
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 Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
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 Skills and experience in creative content writing
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 Analytical mindset and critical thinking
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 Excellent communication and interpersonal skills
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 BSc/BA in marketing or relevant field
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